The MBTA serves 4.8 million people throughout the Boston metro area and facilitates approximately 1.3 million trips each weekday. Aggregated entry and exit data is collected for each rail station at 15-minute intervals. Since commuting is one of the most habitual acts a metropolitan citizen performs, this data provides excellent means to predict ridership throughout the week.
Students: Aaron Zampaglione, Filip Piasevoli, Lyla Fadden, Micah Lanier
The typical cyber-life of a BostonGlobe user starts with anonymous visits- from casually visiting the site, to ultimately becoming a subscriber. The Boston Globe would like to understand the idiosyncrasies and patterns of a subscriber and use that knowledge to increase subscriptions conversion rates.