Legendary Entertainment is a media company that produces blockbuster films. While advertising an upcoming film, they need to know which audience is responding to their ads and how. To this end, they scrape data from social media websites to monitor conversations about their ads, and they adjust their campaigns accordingly to maximise effectiveness. Today, users are increasingly using images to express emotions and feelings on social media.
To keep up with this trend, Legendary wants to be able to quickly interpret usage of these images relating to their films. In this project, the team will develop a tool to learn and be able to classify the sentiments expressed through images from social media about movies.